Culprit Creates Apple Ad to Sell… Undergarments?

by thelaegotist / March 12, 2019 /

Culprit Creative celebrated April Fool’s Day a month early to launch its new underwear brand

The L.A. ad agency/production shop, which has a bit of a prankster reputation, broke its teaser campaign online in early March. The creative is a modern homage to the original iPod ads with silhouettes of people dancing as cool tunes play and lines radiate off their bodies to illustrate the music’s energy. In fact, the two ads a[Read More]

The Bigger Picture Adds Writer/Director Oden Few Roberts

by Egotist / March 7, 2019 /

The Bigger Picture continues to expand its talent offerings with the addition of Writer/Director Oden Few Roberts, a multitalented filmmaker whose body of work includes commercials, shorts features, documentaries, and music videos.

Oden Roberts’ love of language and visuals translates into an innate understanding of how to bring concepts to vivid life for all screens with story and naturalistic performance at the fore. His short film, Be The[Read More]

RODEO SHOW SIGNS DIRECTOR JONATHAN BARENBOIM

by thelaegotist / March 5, 2019 /

Venice Beach-based production company Rodeo Show has signed award-winning director Jonathan Barenboim for U.S. commercial representation. Jonathan brings an astute eye for light and visual composition to craft emotion-driven narratives with engaging characters and authenticity across his entire body of work. His signing comes on the heels of his recent collaboration with Rodeo Show on two campaign spots, [Read More]

Serial Pictures Signs Director Arnaud Uyttenhove for Representation

by Egotist / March 4, 2019 /

Production company Serial Pictures has signed director Arnaud Uyttenhove for North American representation of commercials, branded entertainment, and music videos. The young, Belgium filmmaker has already established himself in the commercial world, directing spots for worldwide brands including Hermes, Airbnb, Coca-Cola, Toyota, Gatorade, and UNIQLO.

Uyttenhove’s other previous highlights include two Super Bowl campaigns, one for Jeep a[Read More]

Creative Director Norman Brown Joins M&C Saatchi LA

by Egotist / March 4, 2019 /

M&C Saatchi LA has added Creative Director Norman Brown. Brown is a multi-disciplinary creative with over 15 years of experience in advertising, with a focus on art direction and design solutions for brands worldwide.

Brown joins the agency’s creative leadership and will work alongside M&C Saatchi LA Executive Creative Director Maria Smith, who relates. “Norman’s experience is impressive and he inspires everyone around him to prod[Read More]