SATURDAY MORNING EXPANDS BOARD OF DIRECTORS

by thelaegotist / January 20, 2021 /

Mission-based Organization Brings on External Advisors As It Expands Initiative

SATURDAY MORNING, the award-winning creative collective, announced the expansion of its board of directors beyond its four founders - Keith Cartwright, Geoff Edwards, Jayanta Jenkins and Kwame Taylor-Hayford. The group is bringing in five outside leaders who add broad business, educational, and entertainment industry experie[Read More]

Green The Bid Announces Advisory Board Comprised Of Noted Industry Leaders And Experts

by Egotist / January 14, 2021 /

Green The Bid, the grassroots initiative and community supporting the advertising industry in shifting to zero-waste, carbon neutral, sustainable and regenerative practices, welcomes the new year by announcing its Advisory Board. The Advisory Board will play an important role in providing expert guidance in building an inclusive, productive, and forward-thinking organization with key global alliances for ultimate effectiveness.

"We built Green [Read More]

LA Creative Agency Phenomenom creates branding, packaging for fatty15 supplement

by Egotist / January 14, 2021 /

PHENOMENON CREATES NEW BRAND, BREAKTHROUGH PACKAGING FOR
‘ESSENTIAL, ESSENTIAL FATTY ACID’ FROM SERAPHINA THERAPEUTICS

Fatty15, a revolutionary health supplement, was named to prompt conversation as part of an expansive branding program by the Los Angeles agency

Seraphina Therapeutics, the San Diego company that discovered the little-known essential fatty acid, C15:0, is bringing it to market with an equally unusual name and[Read More]

CARTWRIGHT ADDS CREATIVES ACROSS LEVELS AT GROWING AGENCY

by thelaegotist / January 13, 2021 /

Fast-growing start-up agency Cartwright is adding to its  team with the hire of four proven creative leaders from a variety of agencies in new roles.

Joining Cartwright as Creative Directors are Thiago Gripp and Suzanne Sherwood. In addition, the agency has hired Taylor Whitelow as copy writer and Chelsea Ceasor as design and art director.

“Building our own team from the ground up gives us an opportunity to put in place highly talented creative individuals with deep and div[Read More]

A IS FOR APOCALYPTIC

by thelaegotist / December 18, 2020 /

Introducing Cassandra's 2020 Glossary

Unprecedented, upsetting, unusual? What are the words you use to describe 2020? Throughout the year, Cassandra has studied the impact of today’s extraordinary times on Gen Zs and Millennials, and their values, aspirations and behaviors. These are the terms that we believe most define our times and our culture[Read More]

CASSANDRA ANNOUNCES APPOINTMENT OF CHANON COOK AS VP

by thelaegotist / December 10, 2020 /

Research and Strategic Insights Media & Entertainment Leader Joins ENGINE

Cassandra, LA and NY based ENGINE’s insights and strategy group that studies trendsetting young consumers, today announced the appointment of Chanon Cook as VP. Cook will be responsible for leading in the development of Gen Z and Millennial research and insights, strategy, and client relationships.

“W[Read More]