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  • Bray & Co’s First Campaign as AOR for The Better Fish® is All Sizzle and Definitely No Steak

    by thelaegotist / June 28, 2022 /

     

    To support a brand relaunch, full-service advertising agency Bray & Co has launched a campaign for [Read More]

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  • MIRIMAR NAMED CANNES LIONS INDEPENDENT AGENCY OF THE YEAR – ENTERTAINMENT

    by thelaegotist / June 27, 2022 /

    LA-based MIRIMAR, founded by brothers John McKelvey and Luke McKelvey, has been named Cannes Lions Independent Agency of the Year – Entertainment. The award is calculated by the accumulation of points within the Entertainment category.

    In addition to the Independent Agency of the Year award, MIRIMAR took home Gold and a shortlist for [Read More]

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  • EXPERIENCE “INSPIRATION BEACH” IN THE METAVERSE WITH WUNDERMAN THOMPSON AND ODYSSEY

    by thelaegotist / June 23, 2022 /

    Wunderman Thompson, one of the first agencies to launch their own metaverse is showcasing their most inspiring pieces of work via “Inspiration Beach”, a custom-built experience with West Coast-based partner, Odys[Read More]

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  • Madwell Creates New Brand Identity for Trust for Public Land, Which Aims to Make Nature Accessible to Everyone

    by thelaegotist / June 10, 2022 /

    Madwell has created a new brand identity including logo for [Read More]

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  • Liquid Death & Director Sam Cadman Team for Zany Blind Taste Test campaign

    by Egotist / June 10, 2022 /

    Liquid Death, the canned-water company with the “murder your thirst” tagline, kicks off summer putting its new flavors head-to-head in blind taste tests with the most expensive, premium liquids on the planet. They tapped Hey Wonderful director Sam Cadman, renowned for his award-winning real people / hidden camera campaigns, to direct taste testers sampling high-end liquids such as Beluga Caviar ($580), Imported Squid Ink ($58), Liquified Wagyu Cheeseb[Read More]

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  • PLEASE, STAY SUNNY: A MESSAGE TO TOURISTS FROM SUN VALLEY TOURISM BOARD AND TWO THINGS

    by thelaegotist / May 26, 2022 /

    For years, Sun Valley, Idaho, existed as a tightly guarded destination among in-the-know tourists, heralded for its beauty and serenity. That all changed almost overnight with the pandemic, and Sun Valley quickly became the place to be, with tourists flooding the Valley hungry for an escape. As the local community and businesses tasked with catering to the tourists started to become overwhelmed, the Sun Valley Tourism Board had to shift priorities from attracting new guests, to prote[Read More]

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  • Madwell Becomes First AOR for Denon Electronics

    by thelaegotist / May 26, 2022 /

    Independent creative agency Madwell has been named Agency of Record for high-end electronics brand Denon after a competitive pitch. Denon has been the world’s leading manufacturer of premium home entertainment and personal audio products since 1910, and specializes in A/V receivers, headphones, and wireless speaker systems including soundbars and subwoofers. The U.S., Western Europe, Japan, and China are the [Read More]

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  • DCX Launches First Work for Whistle Health To Provide Preventive Care for Dogs

    by thelaegotist / May 24, 2022 /

    DCX growth accelerator has created its first advertising campaign for Whistle Health, a new, AI-enabled, data-driven smart device that tracks a dog’s activity, behavior, and wellness. This is also Whistle’s first major advertising campaign. 

    The work runs through the end of June—six 15-second verite-style executions are set to a soundtrack of Bossa N[Read More]

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