Out-of-Home (OOH) Specialist Billups Acquires MacDonald Media

by Egotist / March 23, 2020 /

Billups, the largest independent, privately-held advertising technology company in the U.S. specializing in OOH, has acquired MacDonald Media. Billups offers services including strategic planning, buying, printing and brand experiences and is headquartered in Portland, Oregon.  The acquisition closely follows Billups’ purchase of Russ Media in late 2019. The company’s growing footprint now covers 16 U.S. markets and has nearly 120 employees. Financial[Read More]

Virgin Fest Selects Elephant as Agency Partner to Make Debut in the US & LA

by Egotist / March 9, 2020 /

Virgin Fest, Virgin’s live music festival experience and latest venture in the United States, just revealed its much anticipated lineup and is now announcing its new agency partner. Elephant, known for its work with Apple and Beats by Dre, has been selected to create event communications for the festival, beginning with the design of the Lineup poster featuring headliners: Lizzo, A$AP Rocky, Anderson.Paak, Ellie Goulding and many more.

At its core, Virgin Fest is built upon a simple[Read More]

R&R Partners Bets on Accomplished Emilie Vasu as New Director of Business Development

by thelaegotist / February 18, 2020 /

Marketing agency R&R Partners has hired Emilie Vasu as director of Business Development, R&R’s chief marketing officer, Brian Hoar, announced today.

In this new role, Vasu is responsible for driving the agency’s growth and development efforts that span across R&R’s entire network, which includes eight offices in the U.S. and one in Mexico City, MX. Known for having a keen intuition for finding the perfect agency-client matches[Read More]

Human Design Adds Christof Meyer as Chief Strategy Officer, Rebrands as Brand Transformation Studio

by thelaegotist / February 18, 2020 /

Human Design has hired Christof Meyer as chief strategy officer to add more human insights, depth, and inspiration to its work, cofounder and CCO John Weiss announced today. Meyer’s hire also marks a change in how Human will define itself going forward: The agency is making strategy a core competency—its third along with creative and communications. As a result, it is growing its employee base, moving into a larger space and repositioning itself as[Read More]

Campaign Aims to Protect Democracy for Brand USA with Citizen Impeachment 2020

by thelaegotist / February 6, 2020 /

Citizens are invited to submit art, music, film, words and other expressions of creativity, all of which will be showcased in a gallery to inspire others

Agency Cactus has launched Citizen Impeachment 2020, a get-out-the-vote content campaign designed to remind Americans that although the U.S. Senate did not have the votes to find a corrupt president guilty, its citizens still have the power to do just that at the polls on Nov. 3.

“Rig[Read More]