Planet Propaganda | Strategy Director

Advertising


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Type Of Work:
Full-Time
Location:
Madison
Date Posted:
June 13, 2022


Description

Planet Propaganda is looking for a seasoned, creatively-minded, integrated strategic thinker to lead our strategy team.

You’ll bring a passion for solving brand challenges through innovative messaging strategies and first-rate communications plans. This is an opportunity to lead a team of brand strategists / researchers in a wide range of projects, from brand foundation / platform building, to consumer and category research, to creative brief writing, to communications and channel planning. Because we’re a small-but-mighty team at a fiercely independent agency, you’ll be able to mix it up with your group, both overseeing their work, and getting your hands dirty from time to time. This is a chance to affect the future direction of a well-supported and growing department, and nurture a team of talented, ambitious, and kind folks as they take on new challenges.

Requirements

*10+ years of agency experience and/or a strong marketing background
*Deep experience with digital channels and platforms
*Exceptional ability to uncover and develop meaningful and actionable insights
*Background in integrated channel planning: a keen understanding of the B2C customer journey and which strategies and tactics will win during each stage, and how to integrate them into a cohesive campaign
*Strong managerial experience and ability to nurture a team
*Responsible for department direction, profitability, and growth
*Exceptional presentation-building skills
*Ability to deliver compelling and persuasive internal and client-facing presentations
*Equal competency with brand, creative and digital campaign strategy
*A commitment to high quality work and building positive relationships with all
*Experience and interest in new business / pitch scenarios
*Confident and passionate in your areas of expertise
*An entrepreneurial spirit and desire to push for better solutions and work

Benefits
*Health and Dental Insurance
*401k Plan
*Flex Spending Accounts
*Paid Sick/Vacation Days
*Maternity/Paternity Leave
*Day Off On Birthday
*American Players Theatre Season Tickets
*High Noon Saloon Passes
*Volunteer Hours

Planet is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.