Room 214 | Content Strategist
Brand Strategy
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Description
About Room 214
We believe in having fun, staying curious, leading with humility and bringing value to our relationships through the pursuit of excellence.
Room 214 is a growth studio that cares deeply about understanding customers and transforming brands. Our mantra is ‘creating value relationships’ - with each other, our clients and our clients’ customers.
Room 214 has helped grow companies with insights, strategy and digital marketing for 17 years. We are a dedicated group of 20 pros and excited to add a Content Strategist to the team.
Visit room214.com to discover more about our studio, team, values and clients.
Job Description
We are interested in candidates with a strong background in content strategy and development to drive inbound leads for B2B and direct-to-consumer ecommerce brands.
You will work with key teams to translate customer insights, brand messaging, and marketing strategies into content marketing campaigns including asset ideation, development, and delivery.
We require our employees to possess:
A natural sense of curiosity that keeps them asking questions
Attention to detail and a drive towards excellence
Organizational and problem-solving skills
A commitment to delivering value to our clients
The ability to work collaboratively and independently
An awareness of acting out of love and not fear when things get hectic
Confidence in delivering recommendations and strategy about our work, the industry and our client’s results
Key Responsibilities
Develop content strategies grounded in key insights, personas, and customer pain-points
Interview stakeholders and subject matter experts
Oversee content production including: white papers, blogs, email newsletters, videos, guides, landing pages, ad copy and social posts
Occasional copywriting for short-form content assets
Manage contractors to ensure on-time delivery of high-quality assets
Reviewing and editing content, as well as providing feedback to contractors
Skill Set
(Please know that you should still apply even if you do not have 100% of the skills listed)
3-5 years of experience leading content strategy and development
Strong copywriting, editing and proofing experience
Content ideation - thinking in both big ideas and small details
Solid and practiced project management experience
A consistent, conscientious communicator
The ability to switch between brand tone of voice, or know when outside expertise is warranted
Is focused; can turn off distractions and socializing, but still likes to have fun
Is motivated to go above and beyond without being told
Is comfortable working on their own
Eagerness to tackle unfamiliar problems and research practical solutions
Bonus Points
Professional certifications in Hubspot or other marketing automation technologies (Pardot, Marketo, etc.)
SEO/SEM experience
Experience with social advertising campaigns
Job Type: Full-time
Salary Range (commensurate with experience): $75,000-85,000
This is a 100% remote position.
