Former Digital Domain Director PIERRE MICHEL-ESTIVAL Joins LOGAN INDUSTRY
By Egotist / /
One of Digital Domain’s original commercial directors, Pierre Michel-Estival has joined full-service production company Logan Industry for U.S. commercial representation. Pierre is an acclaimed French director based in Los Angeles, known for his distinctive style that blends grandiose visuals and intimate character work. His career began in France, where he worked in visual effects and contributed to more than 35 feature films alongside directors such as Oliver Stone or Alejandro González Iñárritu. Pierre’s work caught the attention of Hollywood, and he was soon approached by Digital Domain, the Oscar-winning company founded by James Cameron, to bring his style to the American film industry. Since then, he has established himself as a leader in the field, widely recognized as one of the most sought-after directors in the business.
A member of the Directors Guild of America since 2016, Pierre has directed a wide range of projects for many of the world’s leading brands, including Nike, Piaget, Lancôme, Ubisoft, Disney and Cartier, among many others. He has also been involved in filming prestigious events such as Tribeca Film Festival, the Nobel Peace Prize and the Super Bowl. He has worked with high-profile figures, including Ryan Reynolds, LeBron James, Buzz Aldrin, Jennifer Lopez, and Conan O’Brien to name a few. Pierre’s creative range is exemplified by his work on a wide range of projects, from luxury commercials to groundbreaking initiatives like the first-ever auto-lacing shoe commercial for Nike. He is equally comfortable directing high-profile celebrities like Ryan Reynolds on a London rooftop for Piaget, as he is directing complex cinematic scenes on a motion capture stage for Star Wars.
Logan Industry has been building its production team and growing its business steadily since it was founded two years ago by Nunez, who produced 2020’s award-winning documentary feature The Donut King, directed by Alice Gu, who is on Logan Industry’s roster of directors. The company has produced campaigns for such brands as Samsung, Genesis, Toyota and United Health. In addition to producing broadcast commercials, branded content and online advertising content, Logan Industry also is in pre-production on a major feature film with a top Hollywood director and stars, to be announced soon.
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