ELEANOR Adds Visual Storyteller Chris Muir to its Roster
By Egotist / /
The director’s work is visually interesting, highly entertaining and produced with an assortment of effects tricks that always work to propel the story forward. His OLG spot is a great example; so is “Your Selfie Life,” for the insurance company Desjardins, which compresses a woman’s adult life over 20 years into over 150 quick-cut ‘selfies’ shown in a time-lapse narrative. And for Coke, he takes a runaway bottle of the beverage on a wild ride, pursued hotly by two young winter athletes.
Muir got his start as a classically-trained theater actor, graduating from the highly regarded program at the University of Windsor, but came to realize it wasn’t his calling. A fascination with photography, picked up from both his father and grandfather, led him to a life behind the lens, working first as a photographer who focused on editorial assignments, and later as a DP in commercials. He’s been directing on his own now for the past five years.
He believes that where he’s at now, both personally and professionally, shows that his life and career have come full circle. “Given my training as an actor, I can speak with the cast about how it would feel for them to be in these heightened situations, and my back-ground in photography and cinematography helps me articulate what I’m after with the DP. It ties together all of the things I’ve done before in a way that’s really enjoyable and gratifying.”
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