Timber Teams With Wendy’s on New Campaign Calling for an “Upgrade From Basic”

 

By Egotist / /

The award-winning visual effects team at Timber is back at it again, this time working with Wendy’s on a spring commercial campaign, showcasing the “Fifty-Cent Frosty” and the new “Made to Crave” Chicken sandwiches. Introducing color in a world of gray, the campaign calls for an “upgrade from basic” that can only be found in the new menu items.

“Basic Mike” 30:

 

Credits:

Client: Wendy’s

Agency: VML
Global, Chief Creative Officer: John Godsey
Executive Creative Director: Derek Clark
Creative Director: McKay Hathaway
Associate Creative Director: Jennifer Farquharson
Associate Creative Director: Eamon Conway
Senior Producer: Michael Kinney
Production: Dummy
Director: Harold Einstein
Producer: Michael Kanter

Telecine Company: a52

VFX & Postproduction Company: Timber
Creative Directors/Partners: Jonah Hall & Kevin Lau
Executive Producer: Sabrina Elizondo
Flame Artists: Miles Kinghorn, Chris DeCristo
Flame Assists: Sarah Vigil-Bass, Alice Cen
Producer: Jillian Lynes
Production Coordinator: Brian Keegan

Editorial: Arcade Edit
Editor: Sean Lagrange
Assistant Editors: Paulo Miramontes, Josh Miller
Executive Producer: Crissy DeSimone
Producer: Alexa Atkin

 

 

 

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