Evony: The King’s Return to Advertise in Super Bowl


By thelaegotist / / Pioneering Menlo Park video gaming company Top Games US, Inc. is using the Big Game to reintroduce its popular mobile game, Evony: The King’s Return, via a 30-second spot from LA Based production Company Furlined and Butler, Shine, Stern & Partners. In the multimillion-dollar production, “The Battle of Evony,” we witness wide-ranging battlefields that unite historic leaders across time and geography. We see George Washington, played by Aaron Eckhart (Sully, The Dark Knight), King Arthur played by Jeffrey Dean Morgan (The Walking Dead, Texas Rising, Watchmen) and Empress Wu Zetian, played by Fan Bingbing (I Am Not Madam Bovary, X-Men: Days of Future Past), become unlikely allies. “The Super Bowl is the ultimate test of today’s warriors, so it is a fitting place for us to showcase our free-to-play mobile game, Evony: The Kings Return” said Top Games CEO Lu Lu. “Having such spectacular talent literally leading the charge will help bring the game to life and drive interest.” The ad campaign was introduced via a two-minute cinematic film depicting our heroes’ path and their unlikely encounter in the battlefield. View it here The culminating battle is featured in the 30-second ad that will be seen during the third quarter of the Super Bowl on Sunday, February 5th. There are 11 additional ads that will air later in the year, where the story line expands, and alliances are forged and broken. The campaign was directed by Henry Hobson of Furlined in stunning locations from New Zealand to Romania. The game is available now on the App Store: http://tinyurl.com/hfrn3v3, Google Play: http://tinyurl.com/hl4pd43 and Amazon Appstore: http://tinyurl.com/h3ghzrl Creative Credits: Chief Creative Officer: John Butler Executive Creative Director: Keith Cartwright Executive Creative Director: Tom Coates Creative Director: Mark Krajan Creative Director: Chris Toffoli Associate Creative Director: Sinan Dagli Associate Creative Director: Luke Zehner Senior Art Director: Lydia Dunay Senior Copy Writer: Nick Zacher Director Integrated Production: Vince Genovese Senior Producer: Lori Pisani Group Account Director: Cristiano Alburitel Account Supervisor: Danielle Patipa Account Executive: Patrick Gregory Business Affairs: Nihad Peavler Production Credits: Production Company: Furlined Director: Henry Hobson President: Diane McArter EP/Director of Development: Ben Davies Producer: Aris McGarry DoP: Alwin Kuchler Celebrity Talent Acquisition: Kristen Hellwig Platinum Rye Entertainment EDITORIAL Company: WORK Editorial Editor: Stewart Reeves Assistant Editor: Josh Sasson Producer: Lynne Mannino Executive Producer: Marlo Baird Post Production Credits: FX Company: Method VFX Supervisor: Ben Walsh VFX Producer: Mike Zavala Senior Executive Producer: Stephanie Gilgar CG Supervisor: Lee Carlton Comp Suprevisor: Chris Bankoff Compositing Lead: Toma Bowen VFX Coordinator: Kyle Leonard COLORIST Colorist: Tom Poole @ Company 3 MUSIC & SOUND DESIGN Music by Q Department Sound Design by Q Department MIX Eben Carr @ One Union