Park Pictures’ AG Rojas Follows a Gripping Flight of Emotion For Audi


By thelaegotist / / LA production company Park Pictures director AG Rojas speeds through the emotional journey of a joy ride in the new Audi :60 “Tear Drop” out of Venables Bell & Partners. The visually stunning spot follows the tumultuous trajectory of a single tear fallen from the eye of a man at the wheel of an Audi RS 7. The soprano trills of an operatic aria are heard as the droplet slips from his eye and speeds towards the rear of the accelerating vehicle. Watch what happens next > Credits Client: Audi of America Title: “Tear Drop” Director, Marketing: Loren Angelo General Marketing Manager: Kenneth Bracht Manger of Brand Content/ Marketing Innovation: Tara Dyer Advertising Agency: Venables Bell & Partners Chairman: Paul Venables Creative Director: Will McGinness Associate Creative Director: Matt Miller Associate Creative Director: Matt Keats Senior Art Director: Rich North Senior Copywriter: Ryan Hoercher Director of Integrated Production: Craig Allen Executive Producer: Hannah Murray Account Director: Alexis Lovett Account Manager: Faire Davidson Director of Business Affairs: Susan Conklin Production Company: Park Pictures EP: Jackie Kelman Bisbee & Mary Ann Marino Head of Production: Anne Bobroff Producer: Peter Vitale Director: AG Rojas Editorial: Final Cut Editor: Jeff Buchanan Executive Producer: Suzy Ramirez VFX: The Mill VFX / Lead Flame Artist: James Allen Senior VFX Producer: Ben Sposato DP: Andre Chemetoff