By usfndns / / CP+B is out with three new TV spots for KRAFT Mac & Cheese. Continuing the ‘You Know You Love it’ campaign, two of the spots celebrate the love of the delicious taste of KRAFT Mac & Cheese. The third highlights every food company’s current hot button — communicating that the original KRAFT Mac & Cheese Dinner has 9 grams of protein per serving. “Young at Heart” is on TV now and features actress/comedian Estelle Harris. The other two spots “Airplane Detour” and “Pots Galore” will not air until February 23rd.