By usfndns / / For more than a decade, AXE and The AXE Effect have been synonymous with overwhelming attraction. When members of AXE’s marketing team needed new business cards, UNION, Toronto harnessed the attractive power of pheromones to create a card that brought the AXE Effect to life. Each team member’s pheromones were isolated and infused into their cards, allowing the cards to communicate far more information than just a phone number and email address.
Ronnie Anderson / TaylorMade’s Latest Campaign by Zambezi
Very clever and gets the message over succinctly and with more than a bit of interest to golfers.[Read More]