Senior VP/Group Creative Director, RPA
Jason Sperling is the creative force behind a number of highly iconic campaigns, from the launch of the iPhone and iPad to work for high-profile brands such as Fox Sports, Sega, Disney and Suzuki motorcycles. He is perhaps best known as the creative director and driving force behind the “Adweek” Campaign of the Decade-winning “Mac vs. PC” campaign, which helped drive record market share increases for the brand.
Sperling’s other top industry honors include a Cannes Gold Lion, the Cannes Gold Cyber Lion, several One Show Golden Pencils and Clio Gold awards, and the Yahoo Purple Chair Award. He has been asked to speak to the Hawaiian Ad Council, the Otis School for Advertising, and various UCLA on-campus organizations. Recently, his grad school alma mater, the Academy of Art, awarded him its first-ever Distinguished Alumni Award.
Prior to joining RPA, Sperling served as creative director on Apple at TBWA\Media Arts Lab. The LA native holds a bachelor’s degree in sociology. Even when he’s not at work, Sperling stays busy: he has seen every baseball stadium in the country and created an iPad app that he hopes will help kids (including his own) get better grades.