Veggie Grill encourages us to eat more plants. Well, duh?!?!

Veggie Grill launched a new Earth Week campaign, encouraging people to enjoy more plant-based meals and live a lifestyle with a lower carbon footprint.

During Earth Week, Veggie Grill is providing a fun way for consumers to get involved in the movement. From April 16-April 20 Veggie Grill twitter followers will be able to locate “costume chickens” in the Los Angeles area who will help promote eating more plant-based meals. By simply locating a “costume chicken” via Veggie Grill’s Facebook and Twitter clues, snapping a photo with the “costume chicken” and using the hashtag #YKMVG (You’re Kidding Me Veggie Grill), consumers will be automatically entered to win a Veggie Grill gift card.

www.facebook.com/veggiegrill